Feb 01, 2023  
2018-2019 Graduate Bulletin 
2018-2019 Graduate Bulletin [ARCHIVED CATALOG]

BUS 5005 - Foundations in Marketing (1)

When Offered: On Demand
This course introduces the major concepts and tools employed in modern marketing. The course will study marketing from the perspective of for profit and not for profit organizations, domestic and international.
Prerequisite: Admission to the MBA Program or permission of the program director.