Apr 18, 2024  
2019-2020 Graduate Bulletin 
    
2019-2020 Graduate Bulletin [ARCHIVED CATALOG]

C I 5641 - Media and Management (3)


When Offered: Spring
This course provides a broad background in management theory and practice. Emphasis is placed on how to manage media effectively and efficiently within an organizational context (school, industry, etc.) with particular attention given to the utilization of resources including personnel, budget, hardware, and the work environment. Strategies are discussed that enable media to be effectively utilized in order to solve training and corporate communication problems.