Apr 18, 2024  
2020-2021 Undergraduate Bulletin 
    
2020-2021 Undergraduate Bulletin [ARCHIVED CATALOG]

MKT 3285 - Retail Management (3)


When Offered: On Demand
Focus is on operational problems, retail store organization, location analysis, buying, selling, sales promotion, service, and merchandise handling. Case analysis of managerial problems in retailing establishments.
Prerequisites: 54 earned hours and MKT 3050  with a minimum grade of “C” (2.0).