Apr 19, 2024  
2021-2022 Undergraduate Bulletin 
    
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2021-2022 Undergraduate Bulletin [ARCHIVED CATALOG]

COM 3015 - Advertising Graphics (3)

When Offered: Fall; Spring
This course is intended to introduce students to the unique requirements inherent in the concepting, design and production of creative advertising messages. Students will learn creative processes to assist in developing effective strategies and creative concepts. Students will acquire and apply skills in the principles of design, layout and typography. All projects will incorporate a comprehensive research and process oriented approach.
Prerequisite: COM 2618 .