Jun 14, 2024  
2020-2021 Graduate Bulletin 
2020-2021 Graduate Bulletin [ARCHIVED CATALOG]

BUS 5005 - Foundations in Marketing (1)

When Offered: On Demand
This course introduces the major concepts and tools employed in modern marketing. The course will study marketing from the perspective of for profit and not for profit organizations, domestic and international.
Prerequisite: Admission to the MBA Program or permission of the program director.