Nov 08, 2024  
2017-2018 Undergraduate Bulletin 
    
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2017-2018 Undergraduate Bulletin [ARCHIVED CATALOG]

ADM 1000 - Apparel and Consumer Behavior (3)

When Offered: Fall
GEN ED: Social Science Designation; Liberal Studies Experience
An introductory study of the nature and importance of life styles; communication, economics, psychology, sociology, design and concepts of manufacturing, marketing and retailing as factors which influence consumer acceptance and utilization of fashions. Lecture three hours.