Jan 15, 2025  
2016 - 2017 Undergraduate Bulletin 
    
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2016 - 2017 Undergraduate Bulletin [ARCHIVED CATALOG]

MKT 4620 - Marketing Research (3)

When Offered: Fall; Spring
Techniques involved in the specification, collection, analysis, and reporting of marketing information. The analysis will include experimental design, analysis of variance, and other univariate and multivariate analyses.
Prerequisites: 84 earned hours and a minimum grade of “C” (2.0) in any Writing in the Discipline (WID) course, MKT 3050  with a minimum grade of “C” (2.0) and ECO 2200 . (ND Prerequisite: passing the math placement test or successful completion of MAT 0010 .)